Our History

Leta History

Born in Franklin, PA, Frank Leta came to the St. Louis area because he was stationed at Scott Air Force Base during the Korean War. After his service to our country, he got a job selling sewing machines at City Sewing Center in downtown St. Louis. He eventually opened his own small sewing machine business, and by 1960 he grew his company to include 6 stores. Wanting to have something stable in the summer months, he explored other business ventures and soon set his sights on Honda motorcycles because of their exceptional quality and reliability. After much convincing, Frank received the Honda Corporation’s approval to open a Honda motorcycle franchise in North St. Louis county in 1965. This accomplishment changed the trajectory of Frank’s life, as he spent his the rest of his career representing the Honda brand as they expanded their footprint by leaps and bounds in the United States over the next 60 years. Frank became the first Honda automobile dealer in the midwest in 1971 and he sold vehicles in North St. Louis County for over 40 years before moving his business to O’Fallon, MO where it exists today. Frank was also one of the first Acura dealers in the entire country in 1986, and Frank Leta Acura still exists in its original location in South St. Louis County. A third Frank Leta dealership, Frank Leta Automotive Outlet, sells pre-owned vehicles in the former facility of his Honda dealership when it operated in Bridgeton, MO.

For over 30 years, Frank Leta Acura has been serving the automotive needs of drivers all over the St. Louis Metro Area. While many dealerships primarily service their immediate neighborhood, we are able to serve clients from Chesterfield, Ballwin, Kirkwood, Webster Groves, Town and Country, and beyond. We are driven to do this because of our unwavering commitment to provide our clients with the best ownership experience possible. To deliver on this promise, we have developed a variety of valuable perks that we offer our clients at no charge which makes owning their vehicle less expensive, more convenient, and more enjoyable. Click here for a complete list of these perks (LINK THIS TO THE OWNERSHIP EXPERIENCE page). And taking care of your maintenance and repairs is a breeze when you rely on our professional service center and expert team of technicians. And when you need parts, find all the official Acura parts and accessories you need to create the car of your dreams.

We believe that the Best Ownership Experience starts the day you purchase your vehicle, which is why we have revamped the traditional car buying process. We call it Car Buying Made Simple, and the name says it all. We removed every hassle and annoyance from the car buying process, and made it quicker, more transparent, and more enjoyable for our clients. When you buy a new Acura or a quality pre-owned model, you know you’re getting the absolute lowest price up front (with no wasted time negotiating), and our non-commissioned product specialists are paid on your satisfaction. You’re also entitled to a lifetime of free car washes, free roadside assistance, and lots of other perks. Our financing process is accessible to all and a lot more convenient than what you might be accustomed to.

We invite you to visit us in person and put our commitment to excellence to the test. We ask you to keep us in mind the next time you need sales, financing, service, or parts so that we can deliver on our mission to provide you with the best vehicle ownership experience you’ve ever had.